Get a Panoramic Multi-Media View of the Advertising Marketplace

StradegyTM

Stradegy is the powerful information tool that helps you see the complete media picture 24/7. It provides comprehensive advertising information on 2.4 million brands across 19 media, covering $150 billion in advertising expenditures. A vital resource for advertising professionals, media specialists and marketers, Stradegy is the gold standard for timely, relevant and actionable advertising information; delivering answers to the important media questions that impact your business.

Complete Media Coverage

From broadcast and print to online, Stradegy covers the media spectrum:
 
Network TV
Spot TV
Cable TV
Syndication
Hispanic TV
Network Radio
National Spot Radio
Local Radio
Consumer Magazines
Branded Entertainment
B-to-B Magazines
Local Magazines
Sunday Magazines
Hispanic Magazines
National Newspapers
Local Newspapers
Hispanic Newspapers
Internet
Outdoor

Broad Information Choices

Stradegy lets you access the data you need by:
 
Category
Parent Company
Subsidiary
Brand
National/Local Media
Market
Ad Size/Spot Length
Network/Station
Program Type/Program
Daypart
Occurrence Detail
Publication
National/Regional Edition*
Website
 
Along with these options, Stradegy completes the media picture with vital television ratings, national audience demographic (NAD) information and MRI audience data.

* For consumer magazines

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One Source for All the Information You Need

Whether you require broad-base information for strategic goals or target-specific knowledge for tactical plans, Stradegy puts the media world at your fingertips with the speed, accuracy and flexibility to craft your own view.
 
Web-based for anytime, anywhere access
Updated weekly to deliver the most current media view
Historical database provides a comprehensive look at previous activity and today's trends
Easy navigation to quickly dig into the wealth of media information
Customized user preferences help you tailor the information to your specific needs
Customized reports give you the power to choose how to view your information, preset runs to specific date or when new data is available, and quickly transfer the information to popular spreadsheet, flowchart and presentation programs
Access creatives to view and download advertisements appearing in broadcast and print
Online help and quick start guides provide quick assistance and guidance
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Get the Panoramic Media View

For more information about Stradegy, contact your TNS Media Intelligence representative, or call 212-991-6000.