Get the First Look at Competitive Television Advertising Creative

AdDetectorTM

AdDetector uncovers the latest competitive creative and provides detailed advertising intelligence for your tactical business plans. Providing quick and flexible delivery of digitized television creative and occurrence information, AdDetector provides the complete “need-to-know-NOW” picture of your competitor’s latest advertising campaigns and activities.

Key Features and Benefits

 
Web-based for anytime, anywhere access
Advertising occurrence and creative delivery within 24-72 hours after first airing
Customized to your competitive set - by company, brand and category
Program and occurrence information lets you know where and when competitors are running new creative
Full-motion, color creative to view and download. Plus, access to storyboards that you can customize to your needs
Customized attributes to craft your own database
E-mail alerts notify you of new creative for existing brands, new brand creative and creative breaking in new markets
Linked schedule and clearance reports provide detailed views of advertising activity
Access to television ratings data for a full media picture
5-year historical data tailored to your competitive set - by day, week, month and year
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Wide TV Coverage

From national to local creative, AdDetector finds the competitive information you need.
 
Network TV
Syndication
Hispanic TV
Cable TV
Spot TV
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Get the Detailed View

For more information about AdDetector, contact your TNS Media Intelligence representative or call 212-991-6000.