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Media Intelligence for the
Academic Community
Academic professionals and students need relevant marketplace
information – whether it’s to compliment classroom
material, develop term papers, or lead larger marketing
research projects.
TNS Media Intelligence has both syndicated and custom products
for you to choose from.
Delivering advertising expenditure information on millions
of brands across 18-media, Ad$pender helps you quickly focus
on the activity in your competitive market.
Ad Dollar Summary
The Ad Dollar Summary lists brands alphabetically and includes
the total advertising expenditure for those brands across
11 media; as well as parent company and PIB Classification
for each brand. Also included are industry class totals and
rankings of the top 100 companies in each of the 11 media.
Parent Company & Brand Expenditures
This report lists parent companies alphabetically, and shows
each brand of that parent company that was active during the
period analyzed. Included for each company and brand are year-to-date
advertising expenditures in each of 11 media types, plus the
11-media total.
Copyright 2009 TNS Media Intelligence
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