The CRM department will be devoted to client service - learning more about the client's immediate and emerging needs, providing superior service and creating new product opportunities tailored to individual strategic needs. CRM will work hand-in-hand with the CMR sales groups, which will in-turn add value to the client relationship.

In the past year, CMR/TNS has acquired Evaliant, Theatrical Entertainment Services, Inc. (TES), AdScope, Inc. and Precision Marketing Services. CMR has also been building strategic alliances with comScore Networks, Inc. and MediaBrains Inc. to strengthen its online and B2B portfolio. In addition to these recent developments, the Company has successfully expanded its monitoring services to include BVS tracking in Canada and increased its cable and broadcast network coverage in the top U.S. markets. The new CRM department will allow for efficient client-need navigation of CMR products and enable client education as new products and services are released.

Lisa May-Turner, who joins CMR on July 15, will lead the new group as senior vice-president and will be based in the New York office. Ms. May-Turner brings to CMR long-term industry experience in marketing and sales, including management positions at The Wall Street Journal, Saveur magazine and American Airlines Publishing where she recently served as Advertising Director.

"As our business continues to grow, our promise to our clients is to bring superior service and innovative product opportunities to the table," said David Peeler, president and CEO of CMR. "Our Company is truly committed to CRM as a corporate philosophy and not just another application. The new division greatly complements our strategic vision of continued growth and satisfaction to our customers on all levels."

"With this new department focused solely on the needs of our clients, CMR will have the ability to deliver customer value beyond the sell - in an in-depth, one-on-one basis," said Ms. May-Turner.

About CMR
TNS Media Intelligence/CMR, offers strategic advertising and marketing communications information to advertising agencies, advertisers, broadcasters and publishers. The company's tracking technologies collect occurrence and expenditure data, as well as the creative executions of over one million brands across 15 media. CMR is headquartered in New York City and maintains sales locations in major markets throughout the United States.

Within the TNS organization, CMR stands as a key member of TNS Media Intelligence. This group, dedicated to worldwide media analysis, provides advertising expenditure tracking, evaluation and consultative services for broadcast, Internet and print media, in addition to news monitoring capabilities. TNS Media Intelligence is the market leader in the U.S. and France, with significant operations in Europe and Asia. For further information, visit http://www.cmr.com.

Through its international network of 230 offices in more than 50 countries, Taylor Nelson Sofres provides market information services in over 80 countries to national and multi-national organizations. It is ranked as the fourth largest market information group in the world. Further information on Taylor Nelson Sofres is available from the corporate Web site: http://www.tnsofres.com.