As Vice President/General Sales Manager for TES, Mr. Taylor’s responsibilities include maintaining and strengthening client relationships with major studios and exhibitors, and leveraging CMR’s intelligence capabilities to create the most complete marketing view of the movie industry. He brings more than 20 years of experience in the theatre equipment industry and has served in management roles on both the exhibitor and studio distribution sides of the business.

“Dan’s comprehensive knowledge of the theatre equipment industry will drive a significant expansion in the services that TES offers and further enrich CMR’s growing multi-media monitoring capabilities and client base,” said Thomas Perakos, Chief Operating Officer, TES.

Mr. Taylor noted, “The market intelligence that CMR brings from all facets of media will enhance the in-theatre market intelligence for which TES is so well known. My experience on the presentation technology side of the film industry will strengthen TES in developing new auditing products to support the burgeoning digital cinema technologies.”

Taylor spent the past nine years as Vice President of Sony Cinema Products Corporation, where he had an extremely successful track record in developing relationships with studio distribution, operations, production and creative studio executives tied to the launch and growth of Sony Dynamic Digital Sound (SDDS). Taylor also served a three-year term as President of the International Theater Equipment Association (ITEA) and is currently Chairman of ITEA. Prior to Sony, Taylor served as the Vice President of Sales & Marketing at Kintek, Inc., where he was responsible for leading the company’s growth from $1 million to $2.5 million in revenues.

About CMR
TNS Media Intelligence/CMR, offers strategic advertising and marketing communications information to advertising agencies, advertisers, broadcasters and publishers. The company's tracking technologies collect occurrence and expenditure data, as well as the creative executions of over one million brands across 15 media. CMR is headquartered in New York City and maintains sales locations in major markets throughout the United States.

Within the TNS organization, CMR stands as a key member of TNS Media Intelligence. This group, dedicated to worldwide media analysis, provides advertising expenditure tracking, evaluation and consultative services for broadcast, Internet and print media, in addition to news monitoring capabilities. TNS Media Intelligence is the market leader in the U.S. and France, with significant operations in Europe and Asia. For further information, visit http://www.cmr.com.

Through its international network of 230 offices in more than 50 countries, Taylor Nelson Sofres provides market information services in over 80 countries to national and multi-national organizations. It is ranked as the fourth largest market information group in the world. Further information on Taylor Nelson Sofres is available from the corporate Web site: http://www.tnsofres.com.