NEW YORK, March 26, 2003
- CMR/TNS Media Intelligence, the leading provider of strategic
advertising and marketing communications information, has named
Bev Andal to the newly created position of chief operating officer,
effective immediately.
Prior to the announcement, Ms. Andal served as president and chief
operating officer of Evaliant, the leading provider of online ad
tracking data. CMR/TNS Media Intelligence acquired Evaliant in June
2002.
"Bev has extensive advertising information services experience,"
said Steven Fredericks, president and CEO, CMR/TNS Media Intelligence.
"Her promotion to COO will allow CMR/TNS to streamline key
functions and develop new technological and product initiatives
that will result in significant future growth."
In addition to her expanded duties as COO, Ms. Andal will continue
to oversee the Evaliant business unit.
Prior to joining Evaliant in January 2000, Ms. Andal held various
positions at VNU including president of Interactive Market Systems
(IMS), an international supplier of media planning software and
Marketing Resources Plus, a domestic provider of media buying software.
Ms. Andal was awarded a MBA from Queens University, Canada and
also studied at the University of Grenoble, France.
About CMR/TNS Media Intelligence
CMR/TNS Media Intelligence offers strategic advertising and marketing
communications information to advertising agencies, advertisers,
broadcasters and publishers. The company's tracking technologies
collect occurrence and expenditure data, as well as the creative
executions of more than 1.7 million brands across 15 media. CMR/TNS
is headquartered in New York City and maintains sales locations
in major markets throughout the United States.
Within the Taylor Nelson Sofres (TNS) organization, CMR/TNS stands
as a key member of TNS Media Intelligence. This group, dedicated
to worldwide media analysis, provides advertising expenditure tracking,
evaluation and consultative services for broadcast, Internet and
print media, in addition to news monitoring capabilities. TNS Media
Intelligence is the market leader in the U.S. and France, with significant
operations in Europe and Asia. For further information, visit http://www.tnsmi-cmr.com.
Through its international network of 230 offices in more than 50
countries, TNS provides market information services in over 100
countries to national and multi-national organizations. It is ranked
as the fourth largest market information group in the world. Further
information on TNS is available from the corporate web site: www.tns-global.com.
|